Originally four finger version, Kit Kat is a perfect balance of chocolate and wafer first launched in the UK in 1935 as ‘Rowntree's Chocolate Crisp'. The Kit Kat brand name and logo was introduced on pack in 1937.
The two-finger version was launched in 1936. It was renamed Kit Kat Chocolate Crisp in 1937, and just Kit Kat after World War II. Since then, it has consistently been one of the best-selling chocolate bars on the market and has acquired an instantly recognizable brand name and identity.International expansion of the brand starting in 1950s in Commonwealth countries, such as Australia, New Zealand, South Africa, Rhodesia and Canada, where Rowntree already had an established base
The famous Have a break, have a KitKat strapline was first used in 1958 and has been used without a 'break' ever since. Kit Kat can be considered as a snack between a chocolate bar and a biscuit. It has around layers of wafer’ chocolate cream and a milk chocolate coating.
Its form of four finger format makes the chocolate easily divided for eating, sharing and make it last longer.
KitKat chocolate bar
The word chocolate is derived from the Aztecs names for the tree, and for the drink they prepared from the beans. These words live on in Mexican today as ‘choclatl’ for the drink and ‘cacauatl’ for the tree. Chocolate was first cultivated as a crop, by ancient Mesoamerican peoples. They used cacao beans to create a frothy chocolate drink flavored with spices.
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